Learn how to mine keywords from Internet search terms that your potential donors use and how to create landing pages that convert casual visitors into committed supporters. Begin creating your own collection of time-saving templates with this guide: 12 Steps to Building a Perfect Landing Page Template.
You learned step-by-step instructions for how to build an email list with subscription and volunteer forms, and to accept donations online with online payment services.
Nonprofit Landing Page Course: What you will Do. Skills you will Learn.
This week we will show you, step-by-step, how to:
- Research keywords that will attract donors.
- Learn how important donation landing pages are in converting casual visitors into committed supporters.
- Design your own landing page.
Tech Tools for Beginners
Chapter 5 is written for tech beginners who want to create landing pages that work to lure people to your webpage, answer people’s questions, and get them to make a commitment. For a nonprofit, this could be a donation, a subscription, or an application for a volunteer position.
All technical concepts are provided in easy to grasp, jargon-free language, and are supported with step-by-step illustrations: Perfect!
CHAPTER 5: Create landing pages. Get Going!
Nonprofit Landing Pages that Convert & Optimize Keywords and Optimized Keywords.
We look forward to your insights and comments!
Sincerely,
Tim Magee
Executive Director, Center for Sustainable Development
